Annie Kapple's Portfolio
Hi! I’m Annie Kapple, a third-year Advertising and Public Relations major, minor in Marketing, and a certificate in Social Media Management at Kansas State University. Over the past few years, I’ve worked on a variety of projects, from managing social media accounts to designing brand visuals, that have helped me grow both creatively and strategically. This portfolio is a reflection of that journey, showcasing the skills I’ve developed in content creation, digital media, and storytelling. I’m excited to share the work that has shaped me so far!
My Passions
I’m passionate about helping brands grow and connect through creative, strategic communication. Whether I’m managing my sorority’s Instagram, creating marketing campaigns for recruitment and philanthropy, or building custom merch for student organizations through Fresh Prints, I love finding ways to bring ideas to life and build community. Through roles in PR, content creation, and student leadership, I’ve discovered how powerful thoughtful branding and storytelling can be, and I’m excited to keep exploring where that can take me.
Services/Skills
Social Media Strategy & Content Creation
I create intentional, story-driven content that captures attention and builds connection. From managing Pi Beta Phi’s social media to interning with Social Haus by AFP, I’ve developed a passion for blending strategy with creativity—crafting content that’s not just visually engaging, but designed to drive growth.
Professional Communication
With experience as Director of PR and Marketing for Pi Beta Phi, Secretary of K-State’s AKPsi Business Fraternity, and a Campus Manager for Fresh Prints, I’ve developed strong strategic communication skills—crafting clear, compelling messages for diverse audiences. Whether managing public-facing campaigns, internal communications, or client relationships, I write and communicate with purpose, creativity, and strategy.
Client Relations
& Sales
As a Fresh Prints Campus Manager, I run my own mini business, pitching ideas, closing sales, and maintaining client relationships. I blend my creativity with business-minded thinking to deliver products people love, reaching over 20k in sales in the first three months of this role.
Digital Marketing & Brand Management
I have helped Pi Phi and Social Haus by AFP build a cohesive and memorable online presence. From developing consistent messaging to curating visuals, I know how to position a brand to connect with its audience.
Instagram Campaigns
During Fall 2024 recruitment, I managed my sorority’s Instagram and developed campaigns that highlighted our chapter culture while engaging potential new members. We partnered with Hally Hair and Drink Poppi to create authentic, raw content through short-film video and photo content. Profile views increased by 533% during Work Week and grew followers by 7% through the end of recruitment, driving traffic and engagement with potential new members.
Insights
Stay Connected
Feel free to reach out to Annie Kapples Portfolio with any inquiries, comments, or opportunities for collaboration within the fashion, retail, event planning, or wellness industries.
Contact Me
913-325-9726
13306 West 137th Terrace Overland Park, KS 66221
